Born Primitive is a brand that is proud to cut against the grain. They champion all of you modern savages who work hard everyday and refuse to make excuses. No handouts. No entitlements. You only get what you earn. That is the Born Primitive mindset, and it is true in the gym and in life.
As a veteran owned-and-operated company, Born Primitive is proud of our country and what it stands for. They strive to inspire customers by exemplifying the values of the men and women who’ve inspired us—sacrifice, honor, and the willingness to defend our freedoms at all costs. We will forever be indebted to the heroes who have made the ultimate sacrifice while down range or in the line of duty. Lest we forget.
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